Wah! Puchka Wah! Litti Secures $230K for Metro Expansion
One of Kolkata’s most promising street-food-inspired startups, Wah! Puchka Wah! Litti, is scaling up in a big way. The homegrown QSR (Quick Service Restaurant) brand has just raised $230,000 in a strategic round led by Sagar Daryani, Co-founder and CEO of Wow! Momo, along with Abhishek Rungta, Co-founder of Dot & Key, and other global angel investors.
Desi Street Food, Reimagined for India’s Urban Palate
Founded by 26-year-old Deepak Kumar, the brand is on a mission to transform India’s beloved puchkas and litti-chokha into a modern, hygienic, and scalable dining experience. And the results are showing. With 18 outlets already active in Kolkata, Wah! Puchka Wah! Litti has served over 200,000 customers and boasts a stellar 4.6-star average rating on Swiggy and Zomato.
What sets the brand apart? It’s not just about flavor—it’s about trust. At a time when hygiene and delivery speed matter as much as taste, the brand delivers freshly made puchkas and litti-chokha within 30 minutes via its own D2C platform, wahfoods.com.
The Next Chapter: Metro City Takeover
The fresh capital will fuel aggressive growth. The startup plans to add 19 more outlets in Kolkata, expand its team, and lay the foundation for nationwide reach—targeting 100 outlets across six metro cities in the next two years.
Speaking on the investment, Sagar Daryani noted, “Wah! Puchka Wah! Litti is giving India’s desi street food a bold upgrade—authentic, hygienic, and built to scale.”
What This Means for India’s QSR Landscape
At KaroStartup, we believe this story reflects a larger movement in Indian entrepreneurship: elevating traditional, regional food into organized, tech-enabled businesses. From cloud kitchens to D2C platforms, startups like Wah! Puchka Wah! Litti are rewriting how India eats.
And with the support of respected founders like Sagar Daryani, the brand is poised to be much more than a local favorite—it’s aiming for national dominance.
Final Thoughts: From Street to Scale
Wah! Puchka Wah! Litti’s journey is more than just about food—it’s about bringing tradition to the table with systems that scale. For other founders building in the food-tech or QSR space, this is a powerful case study in marrying culture, tech, and capital.
Stay tuned with thekarostartup.com for more inspiring startup journeys and real-world success stories.
